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Training

Let’s get learning!

The digital marketing and web world is constantly changing – even as marketers it is so challenging to stay up to date with the latest developments.

We know that time isn’t always on your side, so we have devised a series of training courses tailored specifically for charity marketing teams. Prices start from £150.00 + VAT

Feeling left behind with [AI]?

Want to begin running some campaigns inhouse but [don’t know where to start]?

Not [maximising] your Google Ad Grant?

Haven’t quite [got to grips] with GA4?

Keen to improve your social media [skills]?

Want to know how to [improve] your SEO?

Sound familiar?

Our most popular training courses

A general overview

Understand key principles around successful digital marketing.

These courses are not channel specific – centred more around multi channel campaign planning, defining the strategy, setting objectives and reporting on campaign success.

We do varying levels depending on your experience.

 

Understanding your data

Get to grips with Google Analytics 4

One of our most popular topics, this course covers everything you need to know about GA4. Through from setting it up, understanding key metrics, exploring changes from Universal Analytics and creating reports.

We can do this as a general overview or based on specific objectives for your charity.

Run or improve your ad campaigns

Campaign creation, optimisation and reporting

We provide beginner and advanced courses on pay-per-click advertising.

The beginner courses start with the fundamentals, basic optimisation tasks and key features in the main platforms (Google Ads, Microsoft Ads)

Our advanced course looks at some more advanced features, advanced optimisation techniques and best practice guidance for achieving success.

Improving your rankings

Understand how to nail organic

For SEO we also do a beginner and advanced course with the beginner looking at core SEO fundamentals such as content and onsite optimisations.

Our advanced course expands on this, while exploring things like schema markup, advanced link building strategies and local SEO.

Engaging communities

Top tips to get your social channels poppin’

Social media is a broad topic and there are lots of platforms to consider. Our beginner course is centred around the core platforms – Facebook, Instagram and LinkedIn.

Our advanced course explores additional aspects of the core platforms along with training for new age platforms like Tiktok.

Understand AI

Embrace AI for your charity

There is so much you can do with AI to improve productivity, help with day to day tasks, improve your marketing and automate processes. This course gives you practical AI skills to help you start rolling it out across your charity.

We focus on many of the key aspects mentioned above, as well as how you can improve your charity’s visibility in AI search.

Useful information about our training

Participants

Our training courses are ideal for up to 4 participants

Location

We can run our training courses virtually or in-person

Subjects

We also run bespoke courses if none of these topics meet your needs

Duration

Our courses are typically 2-3 hours long depending on the subject

Price

Our courses start from £150 + VAT - get in touch for our course brochure

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Delivered

Bespoke training

We understand that every charity is different and you might just have some specific things you are struggling with that you want to learn how to do.

We can develop bespoke training designed around your exact requirements to ensure you get the most value from the session

Get in touch to discuss your needs and we can give you a quote.

Free training

Yes that’s right – free training! We know that budgets are tight for the third sector, which is why we offer regular free training sessions as part of our Charity Partner Scheme.

It is free to join the scheme, once signed up you will receive emails about any planned free training.

 

Words from our lovely clients

Flexible and adaptable service. Attention to detail and a pragmatic, individual approach. I would definitely recommend.

Southampton City Council

Talk to us about your training needs today

We understand the unique challenges charities face – let us tailor training that helps your team make a bigger impact.

impact@atelier-studios.com

02380 227117

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All you need to know

How do you facilitate in-person training?

Our in person training can be held at our offices in Southampton (Hampshire) or we can also run it at your offices or a location of your choice.

If the training is offsite you will be responsible for booking an appropriate meeting space.

Do I have to be an existing client to book onto training?

Not at all — we offer training for both clients and non-clients.

Do you do any free training courses?

Yes, free membership to our Charity Partner Scheme includes invites to our free training sessions.

They run roughly 4 times per year, sign up to be notified!

Do you do training for larger groups?

Yes – we do. There are several different ways we can facilitate this, get in touch with us to discuss your participant numbers and topic areas.

Who have you done training for previously?

As part of our charity partner scheme we regularly host training sessions for our members. We have also delivered our current course library, as well as a range of bespoke training sessions for a variety of charities and local authority teams.

Who will deliver our training?

We will pick the best person from our team based on the subject of the course. Our team are all highly skilled in their respective fields.

If you have a preference on who delivers your training do discuss with us when organising.

I can’t see a course that suits me – what do I do?

This is exactly where our bespoke training courses come in. These are specifically designed to help you upskill in a specific area.

Some examples of bespoke courses we have done include – a bespoke GA4 course tailored to the client’s account requirements, with training on how to set up appropriate reports for their stakeholders and metrics of interest.

Do you offer a discount on multiple bookings?

Yes we do – please get in contact with us to discuss this.

How much does your training cost?

Our paid-for training starts at £150 + VAT – please get in touch for more information about course pricing and availability.

Part of Atelier Digital